Juice Plus
The company
- Region: USA
- Sector: Consumer
- Highlights:
Private Equity Manager (GP)
Case study
About the company
Juice Plus is a direct seller of whole food-based nutritional products including fruit and vegetable capsules and nutritional shakes.
By investing in Juice Plus alongside Altamont Capital Partners, PIP intends to capitalise on consumer lifestyle changes driven by healthy eating trends.
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